Real Estate CRM (Agent/Broker)
kvCORE
★★★★☆ 4.2/5 · Founded 2015
kvCORE (BoldTrail) is an all-in-one real estate platform providing IDX websites, CRM, lead generation, smart CRM automation, and brokerage management tools. It is commonly provided to agents through their brokerage (eXp Realty includes it). The platform uses AI-driven lead engagement, behavior-based targeting, and automated follow-up to help teams scale their business.
Pricing
| Plan | Price | Features |
|---|---|---|
| Single User | $499/mo | ~$499/month individual (if not brokerage-provided), IDX website, CRM with smart automation, Lead capture and routing, Behavioral tracking, AI follow-up |
| Team (2–5 agents) | $499/mo | $499/month for small team, Full CRM platform, Team management, Multi-user access |
| Enterprise (5+ agents) | $1200/mo | $1,200+/month, Full brokerage platform, Advanced reporting, Custom integrations, $999 setup fee |
Pros
- Included free through many brokerages like eXp Realty
- Comprehensive all-in-one platform from lead gen to close
- Strong AI-powered lead engagement
Cons
- Expensive if not brokerage-provided ($5,988+/year plus $999 setup)
- Pricing not publicly displayed
- Complex platform with steep learning curve
Best For
Agents at brokerages that provide kvCORE, and teams or brokerages seeking an all-in-one IDX website, CRM, and lead management platform
Visit kvCORE →