Follow Up Boss vs RealNex

Follow Up BossRealNex
Rating★★★★½ 4.6★★★★☆ 4.2
Starting Price$69/mo$159/mo
CategoryReal Estate CRM (Agent/Broker)Real Estate CRM (Agent/Broker)
Free Plan
Free Trial✓ 14 days
Best ForReal estate teams and brokerages that need a powerful lead follow-up system with strong automation and team accountabilityCommercial real estate brokers and firms that need an integrated CRM, financial analysis, and transaction management platform
Founded20112014

Follow Up Boss Pros

  • Excellent lead routing and smart list automation
  • 14-day free trial included
  • Best-in-class for high-volume real estate teams

Cons

  • Calling/texting is an add-on for the Grow plan
  • Acquired by Zillow — concerns about future independence
  • Pro plan cost jumps significantly from individual to team tier

RealNex Pros

  • All-in-one CRE platform from CRM to financial modeling
  • Competitive pricing for CRM entry tier at $134/month annual
  • Free demo available

Cons

  • Full Navigator suite pricing requires a sales conversation
  • Less modern UI compared to newer CRE platforms
  • Primarily US-focused with limited international coverage
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