Carrot (InvestorCarrot) vs REI BlackBook
| Carrot (InvestorCarrot) | REI BlackBook | |
|---|---|---|
| Rating | ★★★★½ 4.5 | ★★★★☆ 4.3 |
| Starting Price | $99/mo | $97/mo |
| Category | Marketing | Marketing |
| Free Plan | ✗ | ✗ |
| Free Trial | ✗ | ✓ 14 days |
| Best For | Real estate investors who want an SEO-driven lead generation website without managing WordPress or plugins | Small real estate investing teams who want integrated websites, CRM, and calling without enterprise complexity |
| Founded | 2013 | 2014 |
Carrot (InvestorCarrot) Pros
- Best-in-class for real estate investor SEO and lead generation websites
- Automated location pages drive organic traffic
- All-in-one — includes hosting, SEO tools, and content
Cons
- Relatively expensive for what is essentially a website builder
- No annual discount option
- CarrotCRM is limited — upgrade required for more users or sequences
REI BlackBook Pros
- Good balance of CRM, calling, and website tools
- Profit Dial mobile app for on-the-go lead management
- Includes ringless voicemail (Growth and Professional)
Cons
- Contact limits are relatively low on Basic
- Pay-as-you-go on Basic makes cost unpredictable
- Less feature-rich than REsimpli or FreedomSoft for wholesalers